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العنوان
Customer relationship management in call centers /
الناشر
Shimaa Salem Abdelghafar Salem ,
المؤلف
Shimaa Salem Abdelghafar Salem
تاريخ النشر
2015
عدد الصفحات
80 Leaves :
الفهرس
Only 14 pages are availabe for public view

from 93

from 93

Abstract

This research deals with the role of quality of service management in achieving customers in telecommunications companies satisfaction consisted study a problem that both the quality and customer satisfaction have become a real concern for each nonprofit organization was or service designed to promote and want to achieve appropriate market position and seek some stability and continuity in the business scope. And services in general characterized by the inability to touch it, and the disparity in the level of service, and consumption in that one and other characteristics that make the quality assessment process more difficult compared to material goods. This study aimed at measuring the quality of services from a customer perspective and disclosure of benefits and the benefits they can get by the Company as a result of measuring the quality of its services and developing them down essential to the goal can not be to increase its market share and maximize profits, and knowledge of customers’ attitudes towards services and thus improve this Services for the better